{"id":58013,"date":"2024-04-01T14:52:33","date_gmt":"2024-04-01T14:52:33","guid":{"rendered":"https:\/\/business.ticketmaster.fr\/?p=58013"},"modified":"2025-03-19T10:17:51","modified_gmt":"2025-03-19T10:17:51","slug":"defining-the-future-of-live","status":"publish","type":"post","link":"https:\/\/business.ticketmaster.fr\/en\/defining-the-future-of-live\/","title":{"rendered":"Defining the Future of Live"},"content":{"rendered":"\n<div class=\"wp-block-group is-style-padding-alt-4 has-base-color has-contrast-background-color has-text-color has-background has-link-color wp-elements-1bd8d6a69b4d2bb5b1ec13f3728ceb0c has-global-padding is-content-justification-left is-layout-constrained wp-container-core-group-is-layout-12dd3699 wp-block-group-is-layout-constrained\">\n<div class=\"wp-block-group is-layout-flow wp-container-core-group-is-layout-d813fb5b wp-block-group-is-layout-flow\"><div class=\"taxonomy-content-type wp-block-post-terms\"><span>Report<\/span><\/div>\n\n<h1 class=\"wp-block-post-title\">Defining the Future of Live<\/h1>\n\n<div class=\"wp-block-post-date\"><time datetime=\"2024-04-01T14:52:33+00:00\">1 April 2024<\/time><\/div><\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-group has-contrast-background-color has-background has-global-padding is-layout-constrained wp-block-group-is-layout-constrained\" style=\"margin-top:0;margin-bottom:0;padding-top:var(--wp--preset--spacing--tiny);padding-bottom:var(--wp--preset--spacing--tiny)\"><div  class=\"is-default alignfull wp-block-acf-single-post-hero-media\">\n\n                <div class=\"single-post-hero-media__featured-image-group\">\n                <img loading=\"lazy\" decoding=\"async\" width=\"2084\" height=\"1170\" src=\"https:\/\/business.ticketmaster.fr\/en\/wp-content\/uploads\/sites\/2\/2024\/03\/nexus24-report-intro.png\" class=\"single-post-hero-media__featured-image wp-post-image\" alt=\"\" srcset=\"https:\/\/business.ticketmaster.fr\/en\/wp-content\/uploads\/sites\/2\/2024\/03\/nexus24-report-intro.png 2084w, https:\/\/business.ticketmaster.fr\/en\/wp-content\/uploads\/sites\/2\/2024\/03\/nexus24-report-intro-300x168.png 300w, https:\/\/business.ticketmaster.fr\/en\/wp-content\/uploads\/sites\/2\/2024\/03\/nexus24-report-intro-1024x575.png 1024w, https:\/\/business.ticketmaster.fr\/en\/wp-content\/uploads\/sites\/2\/2024\/03\/nexus24-report-intro-768x431.png 768w, https:\/\/business.ticketmaster.fr\/en\/wp-content\/uploads\/sites\/2\/2024\/03\/nexus24-report-intro-1536x862.png 1536w, https:\/\/business.ticketmaster.fr\/en\/wp-content\/uploads\/sites\/2\/2024\/03\/nexus24-report-intro-2048x1150.png 2048w, https:\/\/business.ticketmaster.fr\/en\/wp-content\/uploads\/sites\/2\/2024\/03\/nexus24-report-intro-1500x842.png 1500w\" sizes=\"auto, (max-width: 2084px) 100vw, 2084px\" \/>            <\/div>\n                \n<\/div><\/div>\n\n\n\n<div class=\"wp-block-group is-style-padding-alt-2 has-base-color has-contrast-background-color has-text-color has-background has-link-color wp-elements-889ed19cac29710c9ef2b79b9cc468b5 has-global-padding is-layout-constrained wp-container-core-group-is-layout-204e9a5b wp-block-group-is-layout-constrained\" style=\"margin-top:0;margin-bottom:0\">\n<div class=\"wp-block-group alignwide is-layout-flow wp-container-core-group-is-layout-d813fb5b wp-block-group-is-layout-flow\">\n<h3 class=\"wp-block-heading has-large-font-size\">Nexus Report: 2024 State of Ticketing<\/h3>\n\n\n\n<ol class=\"is-style-key-takeaways wp-block-list\">\n<li class=\"has-body-font-size\">Introduction (You are here)<\/li>\n\n\n\n<li class=\"has-body-font-size\"><a href=\"https:\/\/business.ticketmaster.fr\/the-future-of-fan-engagement\/\" data-type=\"link\" data-id=\"https:\/\/business.ticketmaster.fr\/the-future-of-fan-engagement\/\">Branded Mobile Experiences<\/a><\/li>\n\n\n\n<li class=\"has-body-font-size\"><a href=\"https:\/\/business.ticketmaster.fr\/innovating-venue-entry-at-the-gate\/\">Biometric Entry<\/a><\/li>\n\n\n\n<li class=\"has-body-font-size\">Data-Forward Yield Strategies (Coming Soon)<\/li>\n\n\n\n<li class=\"has-body-font-size\">Flexible Ticketing Models (Coming Soon)<\/li>\n<\/ol>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-group is-style-padding-alt-2 has-global-padding is-layout-constrained wp-block-group-is-layout-constrained\">\n<div class=\"wp-block-group is-style-padding-alt-2 has-global-padding is-layout-constrained wp-block-group-is-layout-constrained\" style=\"margin-top:var(--wp--preset--spacing--xxlarge);margin-bottom:var(--wp--preset--spacing--xxlarge)\">\n<p class=\"has-drop-cap\"><span class=\"dc\">I<\/span>nnovative partnerships will shape the next generation of live entertainment. The <a href=\"https:\/\/business.ticketmaster.fr\/nexus-partners\/\">Nexus Certified Partner Network<\/a> provides clients with access to best-in-class innovative solutions that further extend the power of Ticketmaster ticketing products.&nbsp;&nbsp;<\/p>\n\n\n\n<p>Ticketmaster\u2019s Nexus program sits at the intersection of our clients and leading technology, with unique insights into the innovations shaping the live event industry. The landscape continues to shift faster than ever \u2014 these are four key trends across the live event technology landscape we\u2019re keeping a pulse on:&nbsp;<\/p>\n\n\n\n<ol class=\"wp-block-list\" style=\"margin-top:var(--wp--preset--spacing--large)\">\n<li><strong>Branded Mobile Experiences<\/strong>: Fully branded mobile apps are revolutionizing fan engagement, offering seamless ticket purchases, merchandise sales, and more\u2014all in the palm of your hand.<\/li>\n\n\n\n<li><strong>Biometric Entry<\/strong>: Biometric entry solutions are changing the game on event day, balancing enhanced security with fan privacy and operational efficiency.<\/li>\n\n\n\n<li><strong>Data-Forward Yield Strategies<\/strong>: Robust analytics is powering strategic, data-driven approaches to yield management that resonate with audiences on a deeper level.<\/li>\n\n\n\n<li><strong>Flexible Ticketing Models<\/strong>: Innovative ticketing models \u2014 from subscription packages to social sharing features \u2014 cater to the preferences of younger generations.<\/li>\n<\/ol>\n\n\n\n<p>Dive deeper into these trends \u2014 and more \u2014 with our <a href=\"https:\/\/support.ticketmaster.com\/sfc\/servlet.shepherd\/document\/download\/0693x00000R1ezIAAR?operationContext=S1\" target=\"_blank\" rel=\"noopener\">2024 State of Ticketing: Innovation in Ticketing Technology<\/a> report. Available exclusively to Ticketmaster clients, the report is a crucial resource for anyone looking to stay ahead in the dynamic world of live entertainment. <em>Please be aware clients must be logged into Support Community to access the report.<\/em> <\/p>\n\n\n\n<p><em>Stay tuned for our \u201cInnovations in Live\u201d Spotlight Series on the advancements shaping our industry.<\/em><\/p>\n\n\n\n<p>Not a client yet? Let&#8217;s work together! Learn more about our Nexus Certified Partner Network or contact us to become a valued client.<\/p>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-group is-style-padding-alt-2 has-global-padding is-layout-constrained wp-container-core-group-is-layout-8c457d25 wp-block-group-is-layout-constrained\" style=\"margin-top:var(--wp--preset--spacing--xlarge);margin-bottom:0\"><div  class=\"alignwide wp-block-acf-tip\">\n\t<div class=\"tip-disc\">\n\n<div class=\"wp-block-group alignwide is-style-padding-alt-2 has-base-color has-primary-background-color has-text-color has-background has-link-color wp-elements-d7385029d972556d7c1cf45dd82abe58 has-global-padding is-layout-constrained wp-block-group-is-layout-constrained\" style=\"padding-top:var(--wp--preset--spacing--large);padding-bottom:var(--wp--preset--spacing--large)\">\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-60120260 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<div class=\"wp-block-group tip-disc__heading has-base-background-color has-background is-layout-flow wp-block-group-is-layout-flow\">\n<h3 class=\"wp-block-heading has-contrast-color has-text-color has-link-color wp-elements-f37b524bf69c4d4fda784a7b1b3989e3\" style=\"font-size:1.5rem;letter-spacing:0.03rem;line-height:1.25;text-transform:capitalize\">Nexus Partner Program<\/h3>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-vertically-aligned-center is-layout-flow wp-block-column-is-layout-flow\">\n<p class=\"is-style-lead\">Let&#8217;s Work Together<\/p>\n\n\n\n<p>Learn more about our <a href=\"https:\/\/business.ticketmaster.fr\/nexus-partners\/\">Nexus Certified Partner Network<\/a> or <a href=\"https:\/\/business.ticketmaster.fr\/contact\/\">contact us<\/a> to become a valued client.<\/p>\n\n\n\n<div class=\"wp-block-buttons is-layout-flex wp-block-buttons-is-layout-flex\" style=\"margin-top:var(--wp--preset--spacing--small);margin-bottom:0\">\n<div class=\"wp-block-button is-style-dark is-style-arrow\"><a class=\"wp-block-button__link has-base-color has-text-color has-link-color wp-element-button\" href=\"https:\/\/business.ticketmaster.fr\/nexus-partners\/\">Learn more\n            <span class='tme-button-icon tme-button-icon--arrow' aria-hidden='true'>\n                <svg xmlns='http:\/\/www.w3.org\/2000\/svg' width='41' height='16' viewBox='0 0 41 16' fill='none'><path d='M40.7071 8.70711C41.0976 8.31658 41.0976 7.68342 40.7071 7.29289L34.3431 0.928932C33.9526 0.538408 33.3195 0.538408 32.9289 0.928932C32.5384 1.31946 32.5384 1.95262 32.9289 2.34315L38.5858 8L32.9289 13.6569C32.5384 14.0474 32.5384 14.6805 32.9289 15.0711C33.3195 15.4616 33.9526 15.4616 34.3431 15.0711L40.7071 8.70711ZM0 9H40V7H0V9Z' fill='currentColor'\/><\/svg>\n            <\/span>\n        <\/a><\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n\n<\/div>\t\n<\/div>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>Nexus Report: 2024 State of Ticketing Innovative partnerships will shape the next generation of live entertainment. The Nexus Certified Partner Network provides clients with access to best-in-class innovative solutions that further extend the power of Ticketmaster ticketing products.&nbsp;&nbsp; Ticketmaster\u2019s Nexus program sits at the intersection of our clients and leading technology, with unique insights into [&hellip;]<\/p>\n","protected":false},"author":42,"featured_media":58036,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_relevanssi_hide_post":"","_relevanssi_hide_content":"","_relevanssi_pin_for_all":"","_relevanssi_pin_keywords":"","_relevanssi_unpin_keywords":"","_relevanssi_related_keywords":"","_relevanssi_related_include_ids":"","_relevanssi_related_exclude_ids":"","_relevanssi_related_no_append":"","_relevanssi_related_not_related":"","_relevanssi_related_posts":"58208,53274,54196,46645,56705,57659","_relevanssi_noindex_reason":"","footnotes":""},"admin-category":[],"content-type":[382],"solution":[633],"segment":[],"venue":[],"topic":[],"class_list":["post-58013","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-business-solutions","tag-innovation","tag-nexus","tag-nexus-partners","tag-partnership","tag-ticketmaster","content-type-report","solution-expert-partnership"],"acf":[],"_links":{"self":[{"href":"https:\/\/business.ticketmaster.fr\/en\/wp-json\/wp\/v2\/posts\/58013","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/business.ticketmaster.fr\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/business.ticketmaster.fr\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/business.ticketmaster.fr\/en\/wp-json\/wp\/v2\/users\/42"}],"replies":[{"embeddable":true,"href":"https:\/\/business.ticketmaster.fr\/en\/wp-json\/wp\/v2\/comments?post=58013"}],"version-history":[{"count":0,"href":"https:\/\/business.ticketmaster.fr\/en\/wp-json\/wp\/v2\/posts\/58013\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/business.ticketmaster.fr\/en\/wp-json\/wp\/v2\/media\/58036"}],"wp:attachment":[{"href":"https:\/\/business.ticketmaster.fr\/en\/wp-json\/wp\/v2\/media?parent=58013"}],"wp:term":[{"taxonomy":"admin-category","embeddable":true,"href":"https:\/\/business.ticketmaster.fr\/en\/wp-json\/wp\/v2\/admin-category?post=58013"},{"taxonomy":"content-type","embeddable":true,"href":"https:\/\/business.ticketmaster.fr\/en\/wp-json\/wp\/v2\/content-type?post=58013"},{"taxonomy":"solution","embeddable":true,"href":"https:\/\/business.ticketmaster.fr\/en\/wp-json\/wp\/v2\/solution?post=58013"},{"taxonomy":"segment","embeddable":true,"href":"https:\/\/business.ticketmaster.fr\/en\/wp-json\/wp\/v2\/segment?post=58013"},{"taxonomy":"venue","embeddable":true,"href":"https:\/\/business.ticketmaster.fr\/en\/wp-json\/wp\/v2\/venue?post=58013"},{"taxonomy":"topic","embeddable":true,"href":"https:\/\/business.ticketmaster.fr\/en\/wp-json\/wp\/v2\/topic?post=58013"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}